Cebu has been dubbed the Queen City of the South for its cultural and historical heritage.  Throughout the country’s history, Cebu and its people have always played a prominent role.  The city boasts of beautiful beaches, historical landmarks and the most colourful fiestas.  The Sinulog festival, celebrated every January, is a a visual buffet and a display of a kaleidoscope of colours as Cebuanos celebrate the feast of the Child Jesus and the early Filipinos’ acceptance of Christianity with street parties and colourful decorations all over the city.  All year long, tourists drop by to visit the Magellan’s Cross which is the Cross that Ferdinand Magellan brought to the country some 400 years ago.  The Taoist Temple, Fort San Pedro and the Basilica de Sto. Nino are some of the city’s tourist attractions as it tells the story how Cebu is an epicentre of the country’s personality.

The Mactan International Airport gives businessmen and tourists a convenience of flying straight to Cebu and not having to pass through Manila. Cebu is not only known for historical tours but is already one of the country’s major business districts as it is a hub for multinational companies and industrial and technological parks. The city is a perfect example of how to successfully modernize a city without disrupting the city’s culture, traditions and values.